A great technology partner! The team has huge expertise, and their commitment shows at every step. Technical issues disappear in no time, and the whole collaboration runs completely smoothly. Highly recommended!
Marcin Jasiak
Owner, Summer Club
Marketing strategy
A marketing strategy that brings order to your efforts
We prepare an action plan tailored to your goal, budget and stage of growth. You know what to do, in what order and how to measure results.
Companies and startups that trusted us
- Planinvest.io
- Gruntster.eu
- Regenpol.pl
- Plazmetal.pl
- SoliderIT
- ErykPlumber.uk
- PaczkiMielec.pl
- SolariumIlawa.pl
- KameryMielec.pl
- OSPWolaMielecka.pl
- Altholz.com
- Meblokos.pl
- Gros-Group.com
- KozieFrykasy.com
Why a strategy
Marketing with a plan and a purpose
Clear, measurable marketing goals
We turn a vague “we want more clients” into specific goals you can measure and hold to account.
A clearly defined target audience
We pin down who your clients are, what they’re looking for and what convinces them to buy from you.
Channels matched to goal and budget
We point to the channels that will actually reach your clients, instead of being a little bit everywhere.
A sensible split of the marketing budget
We plan spending so every złoty has its job and a measurable impact on results.
An action schedule for the months ahead
You get a step-by-step plan, so you know what to do this month and what comes next quarter.
Success metrics and a reporting routine
We set the indicators that show whether the strategy works, and how to check them regularly.
Competitor and market opportunity analysis
We look at what competitors are doing and point out the gaps where your business can win.
A strategy ready to scale over time
The plan grows with your business: we start with the key actions and expand them as results come in.
Before planning any marketing, we get to know your business model, margins and team capacity. The strategy should fit the company, not the other way round.
You get specific actions, deadlines and responsibilities. You can start implementing the strategy the next day, on your own or with us.
Every recommendation is based on numbers from analytics, Search Console and ad platforms, not gut feeling. You always know why we change something.
You talk to the people who actually work on your project. No middlemen, no broken telephone, and a reply the same day.
Why ONEXO
A tailored strategy,
not a template
Four principles behind every strategy we create.
What’s included
Everything included in
a marketing strategy
From analysis to action plan, in one fixed quote.
Workshop and analysis
Company goals, past activities, resources and team capacity.
Target audience
Client profiles, their needs, concerns and path to a purchase decision.
Competitor analysis
Competitors’ strengths and weaknesses, and opportunities you can seize.
Channels and budget
Channel selection, budget split and expected results in each one.
Action plan
A prioritized schedule of actions for the months ahead.
Metrics and reports
Success indicators, how they’re measured and a strategy review cadence.
Client testimonials
See what our clients say about us
The end result exceeded my expectations: the website is modern, clear, attractive and very intuitive for users. An added bonus is the excellent integration with Facebook and booking.com, which makes it much easier to stay in touch with customers and increases the visibility of the offer online. I recommend them to anyone who wants to present their business or services professionally online and effectively reach a wide audience of potential customers or, as in my case, guests. Complete professionalism and truly excellent workmanship.
Magda Czarnecka
Marina Apartamenty Iława
Working with onexo.pl is all substance, no fluff. They created a modern, elegant website for Meblokos that perfectly reflects the quality of our joinery services and finally shows off photos of our work properly. We wanted a professional, premium look, and the onexo team delivered 100%. Smooth communication, a great sense of aesthetics and a project completed without unnecessary delays. Definitely recommended!
Jacek Sokół
Owner, Meblokos
On behalf of the entire OSP Wola Mielecka unit, we sincerely thank the onexo.pl team for creating our new website. We’re very happy with the result: the website is clear and fully meets our needs. We greatly appreciate that the project was completed entirely free of charge, as selfless support for our local fire brigade. It’s a great help to us. We warmly recommend working with onexo!
OSP Wola Mielecka
Volunteer Fire Department
Tools
The tools we base
our strategy on
We build strategy on data and well-designed documentation. Analytics shows the starting point, and clear materials in Figma make the plan easy for your whole team to implement.
Other services
Need
something more?
A strategy needs implementation. We’ll help carry out the plan: from visual identity and website, through content and social media, to ad campaigns.
- Landing pageOne page, one goal: an effective campaign and more leads
- Video productionEditing and preparing videos for publishing online
- Visual identityA logo, colors and typography that set you apart
- Company websiteA brand showcase that builds trust and generates inquiries
- Online storeEasy shopping, fast payments and simple order handling
- Web appA custom tool that automates your business processes
Goals, a target audience profile, competitor analysis, channel selection, budget split, an action schedule and success metrics.
Usually 2 to 4 weeks, depending on company size and scope. We start with a workshop and finish by presenting the finished plan.
Yes. A small business has a limited budget, which makes it all the more important to spend it where it has the biggest impact.
Yes. We can carry out the whole plan or selected parts of it: the website, content, social media and ad campaigns.
We recommend a quarterly review and a full update once a year, or whenever there’s a major change in the company or the market.
A marketing strategy sets goals, channels and budget. A communication strategy focuses on what the brand says in those channels and in what language.
FAQ
Frequently asked questions
Didn’t find your answer?
Tell us what you need, and we’ll get back to you and suggest the best solution.
Start your project today
that’s the end, so now…
Tell us
about your project.
We’ll help you define the scope, budget, schedule and next steps.